the MINI brand
This streamlined package is fast, lean, and designed to get you off the ground quickly.
Think colors, fonts, logos. The turnkey deliverables you need to kickstart your project and own it. I’ll walk you through how to use your assets and position you for success right out of the gate.
This is for you if you need
✓ A STREAMLINED PROCESS
In this package we’ll still discuss your business needs and preferences, but we’ll skip the research into your customers and competition.
✓ JUST THE ESSENTIALS
This package has a smaller set of assets, and you will be able to select what type of tools I create, like business cards, a Linkedin banner, or social templates.
✓ TO KEEP IT SIMPLE, BUT TOP-DRAWER
If you don’t need to explore strategy or your competitive market, this package will give you just the basics, still custom designed for you.
ABOUT YOU
KICKOFF CALL
VISUAL DIRECTION
LOGO SUITE
COLORS
TYPE SYSTEM
BRAND GUIDE
ONE ASSET
PERSONAL GUIDANCE
Short questionnaire on your brand’s background and goals to inform the strategy.
Input call to kick things off and get to know you and your brand.
Moodboard for visual direction.
Primary and secondary logo, plus a favicon/tiny logo.
Color palette
Typography system (the silent indicator of a good brand).
Brand usage guidebook.
Your choice of business card, LinkedIn banner, or Social media template (Canva).
Handoff call to review how to use your new assets.
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What’s Included in a Mini Brand Design
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PERSONAL GUIDANCE
ABOUT YOU
KICKOFF CALL
VISUAL DIRECTION
LOGO SUITE
COLORS
TYPE SYSTEM
BRAND GUIDE
DESIGNS
Short questionnaire on your brand’s background and goals to inform the strategy.
Input call to kick things off and get to know you and your brand.
Moodboard for visual direction.
Primary and secondary logo, plus a favicon/tiny logo.
Color palette
Typography system (the silent indicator of a good brand).
Brand usage guidebook.
Your choice of business card, Linkedin banner, or Socials template (Canva).
Handoff call to review how to use your new assets.
The Mini Brand Design
WHAT’S INCLUDED IN
How will this work?
From the start, you’ll have a clear timeline on deliverables as I walk you through each phase of the design process.
At the end, you’ll walk away with a core set of professional brand visuals to launch with confidence.
How will this work?
From the start, you’ll have a clear timeline on deliverables as I walk you through each phase of the design process.
At the end, you’ll walk away with a core set of professional brand visuals to launch with confidence.
IF YOu'VE BEEN THINKING
“I have an idea to test out and I want to start FAST.”
“My brand strategy is still on point, but my visuals need an UPDATE”
“I JUSt need a logo, and a few supporting items, but they NEED to be PERFECT.”
THEN THE MINI BRAND IS THE RIGHT FIT FOR YOU.
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